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The Social Smarty Blog

Social Media Marketing News, Updates and Advice...

InstagramWhether you’re brand new to Instagram or trying to keep up with constant changes, this category is your go-to. You’ll find platform updates (like algorithm changes and new features), Reels inspiration, Stories tips, and practical content strategies that make sense for small business owners. If you’re DIYing your Instagram marketing, you’re in the right place.
FacebookStill using Facebook for your business? Great—there’s plenty of life in it yet. This category covers platform updates, new features, and everything from managing Business Pages and Groups to running simple, effective ads. You’ll also find tips on scheduling, building your audience, and staying visible in the algorithm.
LinkedInLinkedIn is more powerful than ever for small business owners and service providers. This category keeps you in the loop with platform updates and new features, while also covering personal branding, profile tips, content strategy, and how to genuinely build your network without the awkwardness.
ThreadsThreads is still finding its place in the social media landscape, but it’s evolving quickly. In this category, you’ll get platform updates, small business use cases, and fresh ideas for how to show up and test the waters without wasting time.
Strategy and PlanningPosting without a plan? Not anymore. This category is all about helping you build a social media strategy that works for you. Learn how to map out your content, set goals, batch effectively, repurpose what you’ve already made, and build a system that saves time and builds momentum.
Tools and TechThere are so many digital marketing and social media tools out there – it can get overwhelming fast. This category breaks down the best and most useful social media tools, apps, and tech to simplify your social media content creation, from ChatGPT and Canva to schedulers and caption generators.
Email MarketingEmail marketing gives you control. Learn how to grow your list, write better emails, and connect with your audience. You’ll get tips to improve open rates, drive clicks, and turn followers into subscribers. Discover how to use email and social media together to grow your business.
AI and AutomationAI isn’t going anywhere – so let’s learn how to use it well. In this category, you’ll discover how to integrate AI tools like ChatGPT and automation platforms into your workflow to save time, reduce overwhelm, and create content more efficiently.
Real TalkThis is where we get honest – it’s time for real talk. From imposter syndrome and burnout to motivation and staying consistent, this category is all about the real-life ups and downs of showing up on social media as a small business owner. No fluff – just relatable, supportive advice.

Threads

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Threads

Threads

What is Meta’s new app, Threads? An Instagram Threads Review

On 5 July 2023, Meta (the company behind Facebook and Instagram) launched a new app...

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